Blog showcases the business impact of digital signage at ISE 2024 mostrará en ISE 2024 el poder del digital signage will be present at ISE 2024 (January 30 to February 2 at Fira Barcelona Gran Via) showcasing the integration of its digital signage software platform with IoT technology and facial recognition to enable companies to interact with their customers, capture valuable data and increase sales.

At its booth 6H680, will showcase the new IoT module of its platform that enables engagement with audiences using facial recognition cameras, NFC, RFID, QR codes, touchless sensors, and voice recognition systems that unveil enormous possibilities to generate and capture interactive and dynamic information in real-time.

Visitors to the booth will be able to see the most compelling benefits of the IoT pairing with a digital signage cloud platform like, such as improved customer engagement, the delivery of more personalized experiences based on the audience, and the ability to generate measurable conversations in the right place, with the right person, in the right format.

In this sense, the booth will show how a screen connected to a facial recognition camera can be used to obtain data such as gender and age range to adjust the content to the parameters of the person watching it. In other words, will show how facial recognition helps companies to personalize the content of their screens according to their audience.

The company will also showcase the BI (business intelligence) module of its platform that converts data into dashboards from various sources to view audience analytics, content broadcast data, or connectivity with POS systems, capturing more information of interest to a business, whether in a checkout area in a supermarket, in a store, in an aisle of a shopping mall or an airport terminal, among others.

Visitors to the booth at ISE 2024 will also be able to see in action one of the platform's most popular resources, applets, which are HTML5 applications that deliver unique, interactive, animated, dynamic, and customizable content to screens and save production time and costs.

Also, attendees will see how software maximizes the visual effect on LED screens and simplifies content management intuitively and efficiently. Thus, with there is no need to invest in a video scaler as the same platform makes its processing, which greatly saves installations in LED projects. 

“We look forward to welcoming the ISE audience to show them the evolution of our digital signage platform that enables companies to impact their business by generating engagement with their customers while offering them tools to analyze the impact of their digital assets,” concludes Albert Baranera, managing director of the company.

About is a complete digital signage platform allowing brands and retailers to connect and interact in a user-friendly and intuitive way with audiences in physical spaces. offers a measurable, centralized form of storing, organizing, programming, and reproducing digital content on any screen, flexibly integrating in scalable digitization projects through AI, Big Data, and IoT to ensure differential experiences with clients and users in any physical environment. Based in Barcelona with delegations in Madrid, Valencia, Miami, and Mexico City and certified partners in most European and Latin American countries and the USA, manages over 50 million digital assets in more than 50,000 connected devices in 25 countries around the world, and over 2000 users, 150 leading brands and retailers from various sectors like Ikea, Areas, Nespresso, Coca-Cola Europacific Partners, Haribo, Unilever, Revlon, P&G, Domino’s Pizza, Spar, Aldi, Electronic Arts and Cinépolis, among many others.

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