Two retail giants join forces with nsign.tv at Euroshop 2023
por Marketing nsign.tv en Mar 10, 2023 10:22:11 AM
This year, the nsign.tv platform took part in Euroshop, the largest retail trade fair in the world, held in Düsseldorf from 26 February to 2 March. It accompanied HMY, a leading group in the manufacture and assembly of furniture for the sector, and Krion, part of the PORCELANOSA Group, dedicated to the development of aesthetic, functional and sustainable surfaces, with digital communication solutions.
Three years after the coronavirus, in the 21st edition of the fair, companies are at a time of investment in renovation projects. Therefore, having nsign.tv as a platform that facilitates access and connection for the broadcast of multimedia content on different devices, is the ideal partner to ensure a digital ecosystem at the point of sale, with a simple and scalable implementation worldwide.
HMY, exhibiting in Hall10, presented the latest innovations in the industry and highlighted sustainable development as a key driving force behind innovation in stores. Not to mention the importance of technology and concepts such as Smart Shopping, where the physical shopping experience includes various screens, devices and tools such as nsign.tv for the simple and personalised management of communication throughout the customer journey.
On the other hand, Krion, in Hall 13, Surfaces and Materials, besides presenting the latest developments especially for the retail sector, such as tile materials for indoor and outdoor floors and walls, as well as composite materials with recycled minerals and plastics for furniture and commercial furnishings, included 2 LED screens of 1.5mt x 3mt that played videos in sync with nsign.tv, the platform that allows, through the layout configurator, to adapt the canvas of the playlists in a very intuitive way to the size of any LED.
nsign.tv has experience in the sector, in more than 25 countries, and has a very good understanding of the transcendence and scope of digitalisation in physical spaces. It knows that customers are looking for personalised and dynamic experiences as they move between the offline and online worlds.
Being the technology platform for these two retail giants during Euroshop fills nsign.tv with pride and encouragement to take on new challenges and keep connecting retail with the best technology.