The success of a family business
In 1926 was opened the first Banca March's branch office in Palma de Mallorca founded by the renowned Spanish businessman, Juan March.
Specialized in private banking sometime later it also leapt towards corporate banking. It is providing a benchmark in estate planning, business advice and asset management.
Over these years, successive generations have continued with the financial business. In fact, it is the only Spanish company that is entirely family-owned.
Drive the digital transformation of its physical points
In the last decade, the tendency of people using online banking system has been increased, where the simplest procedures are carried out remotely without having to visit the office. In turn, offices go digital to offer more than better customer service, a total experience.
Barca March realised that time of changes and began in 2014 to update its corporate image. The values of the company were consolidated, prudence and long-term relationship, at the same time, this process was implemented in all areas including the offline one.
Netipbox collaborates with Banca March in this ongoing project to strengthen corporate communication and hence brand notoriety. The bank comes much more directly to its target audience, especially young people. The spread content is more flexible and efficiency was improved with players assistance.