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At ISE 2023 nsign.tv showcased new trends in digital signage
por Marketing nsign.tv en Feb 21, 2023 10:59:09 AM
Participating as exhibitors at the world's largest audiovisual trade fair, Integrated Systems Europe, ISE 2023, which broke visitor records with 58,107 unique attendees, was a matter of pride and great excitement for nsign.tv, which during 4 very intense days showed how digital signage evolves towards digital experiences, improving interactivity and engagement with customers and consumers.
At the stand located in Hall 6, this start-up received visitors from Asia, Africa, North America, South America and Europe, attracted by the platform's ability to accompany the technological evolution of digital signage and presenting several solutions that define its value proposition through usability, interoperability, scalability and ability to generate business impact.
SOC integration with multi brand displays
The ability to integrate via SOC with different display brands such as iiyama, Samsung, LG, Phillips, Vestel, was demonstrated, showing how these 6 devices play synchronised content as if they were a video wall without the need for an external player.
IoT, data capturing and BI
Another attraction was the IoT integration with a facial recognition camera, where data on the gender and age of people looking at a given screen could be obtained and played back, and content could be adjusted according to the viewer.
At this point, it is worth highlighting how nsign.tv has been understanding the importance of data capture and KPI management for its clients' decision-making process, and the need to issue dashboards either generated by the platform itself through its BI (business intelligence) module or even from external sources, as shown at the ISE with the integration of Microsoft's Power BI.
Interactions and open system integration
Attendees were also able to see how the platform communicates with different IOT/RFID solutions, NFC, QR, capacitive sensors (KAS), touch kiosk and voice recognition systems such as Alexa, generating different types of interactions with audiences and taking digital signage to another level.
And in 2024, what comes next?
nsign.tv has already secured its presence at ISE 2024, where it will continue to have the opportunity to showcase the latest technologies of its Digital Signage platform and share experiences with customers, partners and in general meet with the most important players in the AV industry.
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